Microsoft YouthSpark drives innovation in Thai SMEs through enhanced ICT skills in young entrepreneurs
The initiative aims to equip young Thai entrepreneurs with technology skills and knowledge that will improve business efficiency and drive growth
BANGKOK, July 2015 – Microsoft (Thailand) Limited today announced its partnership with the Population and Community Development Association (PDA) and Thailand Research Center of Communication and Development Knowledge Management (CCDKM) for the third year of the ‘YouthSpark – Enhancing ICT for Youth SMEs in Thailand’ initiative. It aims to equip Thai entrepreneurs aged 18 to 24 with e-commerce and e-business skills that will develop small and medium enterprises (SMEs) in Thailand.
This year, the initiative will entail a grant of more than 2 million baht dedicated towards implementing 29 ICT skills training sessions that will reach more than 700 young Thai entrepreneurs. Since the initiative was established in 2013, Microsoft’s YouthSpark – Enhancing ICT for Youth SMEs in Thailand has reached over 56,000 youth and saw more than 120 business weblogs created for startup businesses.
With an estimated 36 million unemployed youth in Asia and against the backdrop of the ASEAN Economic Community, the need to create more opportunities for youth to enter the workforce becomes increasingly crucial. Research by the World Bank highlighted that 70 percent of jobs globally are created by SMEs, reinforcing the critical need to foster entrepreneurship among youth.¹
Through the training sessions, young entrepreneurs will be trained and educated on e-commerce and e-business skills, the benefits of technology in businesses, and be able to utilize these skills to improve their business efficiency and growth. The training sessions will also include coding lessons designed to stimulate creativity, logical problem solving and critical thinking skills among today’s Thai youth.
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